The AI Conversion Infrastructure Layer For Fitness & Wellness
Revi has grown from $36K ARR to $1.135M ARR while operating inside a single CRM ecosystem. Series A capital unlocks expansion across 45,000+ locations through approved distribution partnerships.
The Opportunity
26× MRR growth since launch.
One distribution partner proved the model.
Revi achieved $1.135M ARR while operating inside a single CRM ecosystem with only 4.4% penetration of the available market.
The current business was built entirely inside a single CRM ecosystem. The adoption model has already been proven.
Series A capital enables Revi to replicate the same distribution strategy across approved CRM partnerships representing more than 45,000 locations.
A proven distribution engine, ready to replicate.
Revi achieved $1M+ ARR through a single ecosystem. Series A capital enables expansion across multiple approved distribution partners using the same proven adoption model.
The opportunity is not finding product-market fit. The opportunity is replicating a proven distribution strategy across additional ecosystems.
Mariana Tek validated the model. Series A capital accelerates expansion.
Why Revi wins.
Drag to model the upside. 18× larger market.
Adoption across approved ecosystems
Revi has moved from build mode to scale mode.
Revi spent the last two years building the platform and proving adoption. Series A capital funds the transition from validation to scale.
The biggest constraint is no longer product–market fit.
Throttled velocity
- External engineering team
- Integration bottlenecks
- Slower stabilization cycles
- Delayed feature delivery
Compounding velocity
- VP Engineering in seat
- Product Manager in seat
- Faster integrations
- Reduced churn
- Improved reliability
- New market expansion
The churn problem is diagnosed.
The numbers behind the thesis.
The raise is transformative, not incremental.
Every dimension of the business steps up by an order of magnitude. This is the difference between operating constrained and operating at scale.
Constrained
- Cash$485K
- Runway11 months
- CRM Integrations1
- TAM2,500 locations
- Sales MotionFounder-led
- Engineering LeadershipExternal
At scale
- Cash$4.485M
- Runway48+ months
- CRM Integrations4
- TAM45,000 locations
- Sales MotionDedicated GTM team
- Engineering LeadershipInternal · VP Eng + PM
Capital → Capability → Growth.
Every dollar is allocated to an outcome, not a line item. Three pillars convert capital directly into compounding growth.
- Product Manager
- VP Engineering
- Expanded Engineers Mind Integration Team
- Faster CRM Integrations
- Increased TAM Expansion Capacity
- Reduced Churn
- Faster Releases
- Platform Stabilization
- New Market Expansion
- Growth Lead
- Content & Community Marketing Coordinator
- SDR
- First Dedicated Marketing Engine
- Increased Adoption Rates
- Faster Distribution Partner Penetration
- Reduced Founder Dependency
- Demand Generation
- Frees George Carpio to focus on strategic partnerships
- Enables development of advertising partnerships
- Creates a path to monetize Revi's 5M+ consumer contact database
- Customer Success Manager
- Larger Office Capacity
- Retention Protection
- Better Onboarding
- Expansion Readiness
- Scalable Account Management
- Stronger Internal Operations
7-Layer GTM Engine
The system Revi uses to penetrate, scale, and dominate CRM ecosystems.
- L1Market Intelligence
- L2Outbound Demand Generation
- L3Category Creation
- L4Customer Advocacy
- L5Consultant Partnerships
- L6Community Development
- L7Paid Acquisition
What does an additional $87,000 per month buy?
The goal of this raise is not to dramatically increase burn. The goal is to strategically increase capability.
What it unlocks
A relatively modest increase in operating expense unlocks dramatically greater growth capacity through TAM expansion, reduced churn, increased adoption, new revenue channels, and stronger organizational execution.
A modest increase in burn unlocks a disproportionate expansion in capability.
The objective of the raise is not to dramatically increase burn. The objective is to strategically increase capability.
- 4 Internal Team Members
- 1 CRM Ecosystem
- Founder-Led Sales
- External Engineering Leadership
- Product Manager
- VP Engineering
- Growth Lead
- Content & Community Marketing Coordinator
- SDR
- Customer Success Manager
- Expanded Engineers Mind Integration Team
- Larger Office Capacity
An additional $87,000 / month unlocks:
This represents a 63% increase in operating expense while unlocking an 18x increase in addressable market and a projected path from $1.135M ARR to $6.5M+ ARR.
- 18x TAM expansion capacity
- Dedicated marketing and business development
- Internal engineering leadership
- Platform stabilization
- Reduced churn
- Increased customer lifetime value
- Additional monetization channels
- Greater organizational leverage
The objective of the raise is not to dramatically increase burn. The objective is to strategically increase capability.
A relatively modest increase in operating expense creates disproportionate growth potential through expanded TAM access, faster adoption, improved retention, and stronger organizational execution.
How Series A capital creates enterprise value.
The purpose of this raise is not to experiment. The purpose of this raise is to accelerate a growth model that has already been proven.
Engineering creates distribution.
From founder-led growth to scalable growth.
Unlocking Revi's most underutilized asset.
Creating organizational leverage.
- More strategic leadership capacity
- Improved cross-functional alignment
- Greater execution consistency
- Faster decision making
- More focus on business model expansion
- More focus on strategic partnerships
Series A capital is not being deployed to discover product–market fit.It is being deployed to accelerate a proven growth engine.
Leadership in place. Engineering at scale.
Revi currently operates with a 14-person engineering organization through its strategic partnership with Engineers Mind.
Execution capacity exists. Series A adds leadership.
Revi already ships at scale through a 14-person engineering org. The constraint is leadership bandwidth — four strategic hires unlock the next phase.
Proof over promises.
Optional upside beyond fitness.
Fitness & wellness alone justifies the Series A. Horizontal expansion is bonus upside — the same conversion infrastructure applied to adjacent verticals.
From proven wedge to industry infrastructure.
Revi has already proven adoption, retention, and distribution inside a single ecosystem. Series A capital accelerates expansion across approved partners while establishing the foundation for broader infrastructure deployment.